It is unlikely that any of us will be surprised by the fact that the Pokémon GO application is gaining popularity at a phenomenal rate. In 2016, it’s hard to find an app used by people more than Pokémon GO. Already 6 days after the release, the company began to receive about 1.6 billion per day.
The rules of this game are simple. You create your avatar by choosing the color of its eyes, hair and costume. The satellite captures your position in the world, and builds on the phone an approximate landscape of the area, on which Pokemon are located in different places. They are located in their habitats. For example, you will not find a water pokemon in the field and vice versa. Further, for complete immersion, you will need a good camera on your phone so that when you catch Pokemon, you can see not just a colorful screensaver, but your street or field.
After capturing a Pokémon, it will be placed in an incubator and will hatch when you have traveled a certain number of kilometers. It is worth remembering that you only have 1 incubator. You can buy them, but they are for a certain number of Pokémon. When you collect a lot of Pokemon and you open a high level, you can choose 1 of 3 teams, the difference of which is the color of the cape.
Also in the game there are capture points. Often they are in places where you can sit. If 2 from different teams meet at this point, then they can arrange a battle for the point. This is another plus: most of the action takes place in contact with other players. Recruit a group from your team, walk around the city, capture points, fight for them and don’t forget to have fun.
Pokémon GO Release
It has been noticed that in just the time when this application was released, there was a decrease in the popularity of other applications and social networks. For example, the world-famous network “Facebook” has lost its popularity in just a month.
The full version of the game was released only in Australia, New Zealand and the United States on July 6, 2016. According to the producers of the game, the release in other regions will be delayed due to problems with the communication server.
Like Apple but Nintendo
Seeing the game grow so dramatically, Nintendo (the game’s makers) decided to create Pokémon GO Plus to go with it. This is a special wristband that vibrates when a Pokémon or capture point approaches. By pressing special buttons, you can catch a Pokemon and capture a point, but you can only see who you caught from your phone, so this bracelet is needed for those who do not like to carry a mobile with them.
As of July 22, Nintendo has earned almost 2 trillion yen, which is more than 500 billion rubles. But then it was discovered that the company was the least involved in the creation of the game, and its shares fell by 18%, which is approximately 708 billion yen.
Some psychologists speak positively about this game, arguing that people who are afraid of communication leave their usual habitat and begin to contact other people, and this leads to improved social adaptation. Also, the game forces us to overcome long distances on foot, as it reads the speed of movement of a person, and use a bicycle, rollerblades, etc. will not work.
Pokémon in the news
Strange events related to Pokémon GO began to appear in the news. For example, that US criminals use the game to lure their victims, and a resident of one American state, looking for Pokémon, came across a corpse in the river.
The main reason for the popularity of the application is that people have a sharp sense of nostalgia, because the game contains all the old Pokémon that were once broadcast in the anime animated series that all children liked.
Reviews about this game from people are very different: both positive and negative. People are happy that this game does not force you to stay at home, but requires going out and frequent contact with other users. Also, people rejoice at the opportunity to engage in sports training, combining it with interesting entertainment. Women who care about their figure are very interested in this game, because it allows them to quickly lose weight.